• Viewmaster/9


For Off LOOP’04 International Video Art Festival, Maxalot and Aäb have called on an exclusive selection of award-winning and cult video artists to submit cutting-edge, non-commercial
short animations for the Viewmaster’04 exhibition at Maxalot Gallery, Barcelona.

Viewmaster’04 shows a broad body of animations, bringing to life the distinct styles of more than twenty leading graphic design studios from around the world.

More than a display of the special effects capabilities of these artists, all animations selected for Viewmaster’04 tell a story. Some comical, some moving, some loaded with political undertones, each animation immerses the viewer in audio-visual bliss, if only for a few minutes.
Aäb have gained world-wide acclaim with their trend-setting motion graphics. After a string of successes with their works "Peronist Happiness” selected for MTV Latino and “Future Beautiful” shown at IdN’s My Favouruite Conference, Power Plant
Canada, Tekko 03 and ResFest04, Aäb turn for the first time to curating for Viewmaster’04 at Maxalot.

The Gallery was rocking for two weeks with projectors and screen showing works by...

Hungry For Design
(Dolce & Gabbana; Nike; Diesel; Wieden
Kennedy NY)

Geoff MacFetridge
(Saatchi Cannes New Directors
Showcase; Marc Jacobs; Dreamworks; Dazed & Confused; Colette
exhibition; winner Design Distinction Award from International Design Magazine)

Now Wash Your Hands
(BMW; Playboy; Mute Records; BBC; Foxkids),

(Toyota; MTV; Tony Hawk Tour), Pleix (Basement Jaxx; Creative Review; Warp Records)

(Ford; Fox; Samsung; Volkswagen; Red Hot Chili Peppers; Coca Cola)

Jotto Seibold

(selected for Sundance Online Film Festival and Resfest 04)

Hunter Gatherer
(VH1; MTV; NikeLab)

(Playstation; Warner; Universal; Interscope; Sony; Mo’Wax; Parlophone; Wieden Kennedy NY)

(Die Gestalten Publishers; Online Flash Film Festival)

and of course award-winning work by